2023 Billboard International Power Player JEFF CRAIB

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Craib is proud of his team of 30 who oversaw a "cumulative gross of ticket sales of over $25 million [Canadian]" ($18.4 million) the past year, he says. The Feldman Agency has over 4,000 contracted artist performances this year, including Canadian tours with Avril Lavigne, Shania Twain, Bryan Adams and Michael Bublé, as well as a global tour for Canadian poet Rupi Kaur. Since early this year, Craib has been implementing strategies he devised during lockdown, focused on TFA’s "agency-wide rebrand,
with expansion of our divisions involving brand partnerships, talent buying, licensing and owned/operated properties initiatives." TFA is also buying shows for
numerous new casinos, festivals and corporate clients and handling licensing for new clients such as the Boots & Hearts
music festival. "These areas of expanded business create opportunities for our artists," says Craib, "and pave the way
for explosive growth and an overall new trajectory for TFA.